Auntie
Heritage food brand website
- Client
- Auntie
- Year
- 2024
- Scope
- Website, Brand
Auntie is a heritage food brand with a loyal following and a website that no longer matched the warmth of its products. We rebuilt its digital home around appetite appeal: full-bleed photography and a playful tone.
The project covered everything from art direction to a lightweight CMS the in-house team updates without touching code.